⚡
Growth Partner / Fractional Operator Retainer
Embedded in your team as a hands-on growth partner. I own the roadmap, run sprints, and drive results.
- 30/60/90 day growth roadmap (priorities, owners, timeline)
- Weekly sprint planning + execution management
- Experiment pipeline (A/B tests, learnings, scaling plan)
- KPI dashboard spec (acquisition > activation > conversion > retention)
Strategy
Execution
Sprints
📈
Funnel & Consumer Lifecycle Build
End-to-end funnel architecture from acquisition to retention — mapped, instrumented, and optimized.
- Journey map + funnel architecture (TOFU/MOFU/BOFU)
- Lifecycle message matrix (welcome > nurture > convert > retain > winback)
- Segmentation logic (behavior + intent) and channel plan
- Measurement plan (drop-offs, cohorts, retention loops)
Conversion
Retention
LTV
💬
WhatsApp Marketing & Automation
WhatsApp as a revenue and ops engine — not just a broadcast channel.
- Template strategy and approval-ready copy bank
- Automation flows: lead capture, warm-up, launches, reactivation
- Ops: tagging, routing, CRM sync, support automation
- Hygiene: opt-in, deliverability health, compliance alignment
WATI
Meta APIs
No-code
🚀
New Initiative Launch Sprint (0 to 1)
Turn a concept into a shipped initiative with sprint cadence and measurable outcomes.
- Initiative brief: customer, problem, assumptions, success metrics
- MVP scope + GTM plan (landing flow, messaging, distribution)
- Launch checklist + execution calendar
- Post-launch: cohort analysis + iteration plan
Idea to Launch
Execution
Scale
🎥
Creative Production (Retail/Consumer + Brand)
From brief to final cut — shoot planning, direction, and post-production for retail, consumer, and brand content.
- Shoot planning: brief, shot list, storyboard, schedule
- On-ground coordination, direction, deliverables list
- Post-production direction: edit structure, hooks, captions
- Portfolio packaging: publishable reel + case-study page
Reels
Ad Films
Direction
⭐
Workshops, Advisory & AI Transformation
Structured workshops, advisory sessions, and hands-on AI transformation for teams. I implement AI into existing workflows, automate repetitive processes, and train teams to operate AI-first.
- AI transformation audit — identify automation opportunities in existing workflows
- Hands-on AI implementation into marketing, ops, and reporting pipelines
- Team training on AI-first workflows (prompting, tools, automation, decision-making)
- WhatsApp lifecycle & automation playbook workshop
- Funnel and lifecycle system design workshop (with templates)
AI Transformation
Automation
Team Training
Playbooks